Squire Patton Boggs Cross-Border Team Advises DirectSmile GmbH on Acquisition by EFI

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    A Squire Patton Boggs cross-border corporate finance team advised the shareholders of Berlin-based DirectSmile GmbH on its acquisition by Silicon Valley-based Electronics for Imaging, Inc. (EFI™), a world leader in customer-focused digital printing innovation.

    An award-winning provider of software solutions for cross media marketing automation, DirectSmile invented image personalization in 2001. Through the acquisition, DirectSmile’s technologies will expand EFI™’s client base and provide customers with fully integrated, cross media technologies.

    The Squire Patton Boggs team representing DirectSmile was led in the US by partner Thomas Gaynor in San Francisco, in the UK byPaul Mann and Peter Morley in Leeds, and in Germany by Jost Arnsperger in Berlin. 

    With offices spanning Asia-Pacific, Europe, the UK and Northern California, Squire Patton Boggs is uniquely positioned to represent technology companies anywhere in the world and of all sizes as they seek to make investments beyond their borders. The firm also recently acted for the shareholders of Belgian-based GamSys on the sale to EFI™ as well as advised the shareholders of UK- based Technique Business Systems Limited on the sale to EFI™.

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