Squire Patton Boggs has been recognized as a leading firm in the “China: foreign” chapter of the 2020 World Trademark Review 1000 (WTR 1000), as well as receiving renewed recognition in the “United Kingdom: England” and “Germany” sections.
The annual publication identifies the firms and individual lawyers and trademark lawyers in private practice that play a significant role in developing and implementing brand strategies for clients in both global and local markets, as well as acting to protect clients’ trademark rights in the event of infringement.
For 2020, the WTR 1000 has recognized Squire Patton Boggs’ leading China trademark practice: “Alongside global offices across the US and Europe, the seasoned team in Beijing serves a wide range of US and European companies … in the full spectrum of trademark matters. From portfolio management to cross-border disputes, the side draws on more than 100 IP specialists around the world to ensure that the IP rights of multinationals are protected. It is also one of the few foreign firms in China to have its own squad of investigators on the ground, enabling direct involvement in investigative and enforcement actions.” The publication also identifies Paolo Beconcini, who leads the firm’s China Intellectual Property team, as “the polyglot IP maven [who] sees the commercial aspects of legal problems and comes up with custom solutions, helping his clients to navigate the complex legal landscape in China.”
In the UK: England chapter, the WTR 1000 states “Cross-border IP outfit Squire Patton Boggs marshals its far-flung trademark expertise to great effect, dispatching complex, cross-border trademark mandates with consummate ease. The firm is present wherever the action is.” Manchester and Brussels-based partner and brand manager Kerry Lee is noted as “efficient, effective and available … the consummate professional.”
Squire Patton Boggs trademark team is also “hailed as ‘one of the best addresses for branding questions in Germany’”, where Frankfurt partner Reinhart Lange is recognized by peers for his “high-level strategic advice in international settings” and for “immaculate pleadings before the highest courts in the country”, and partner Iliana Haleen is recognized for an “encyclopaedic knowledge of trademark law globally” that “gives her a knack for devising multi-jurisdictional enforcement strategies that stop counterfeiters in their tracks.”