Natasha Maric is a senior associate in our Intellectual Property & Technology team in London. Her practice incorporates advising clients on commercial, intellectual property and consumer issues. She has experience across a variety of sectors, including media and advertising, retail/fashion and entertainment.

Natasha has previously worked in the in-house legal team of a major advertising group and has undertaken a secondment at a leading entertainment company.

Natasha is a contributor to our Global Business IP and Technology blog.

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  • Advising brand owners and agencies on their advertising campaigns, including copy clearance and compliance with the ASA’s CAP and BCAP codes.
  • Drafting and negotiating influencer contracts and brand ambassador/celebrity endorsement agreements.
  • Assisting clients with creative services agreements, media buying contracts and PR agreements.
  • Drafting technology related agreements, including SaaS agreements, contracts for e-commerce functions, platform terms of use and website terms and conditions.
  • Advising on open source software, including software licensed under the GNU’s General Public License.
  • Assisting clients with the exploitation of IP rights, including drafting and reviewing licence agreements, assignments and research and development agreements.
  • Advising clients on the requirements and implications of the GDPR and the Data Protection Act 2018, including reviewing and negotiating data processing terms.
  • Advising on the consumer law regime, including consumer terms and conditions, consumer rights and remedies and the rules relating to marketing to consumers.
  • Advising clients on lawful prize promotion mechanisms, drafting promotion terms and coordinating local law advice for multi-territory contests.
  • Assisting clients with IP disputes, including pre-action matters relating to copyright infringement, trade mark infringement and passing off and in relation to litigation before the High Court.


  • College of Law, L.P.C., 2010
  • University of Sussex, LL.B., 2008


  • England and Wales, 2015

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