Global Brand Protection Solutions: Cosmetic Industry

    View Author June 2021

    “You do not have a successful brand unless you are confronted with counterfeits.”

    Our global trademark prosecution and anticounterfeiting practices have been seeing a number of high-profile cases across the beauty and cosmetics industry as we see the emergence of challenger brands and the move to online. The industry is undergoing transformation and growth, and with that brings counterfeits.

    For every successful brand, protecting and productively using intellectual property is a critical element of long-term growth. We can assist you to develop your brand, and to protect it from reputational damages and harms caused by counterfeits.

    Our expert team fights counterfeits across the world, on every level, from the source of production, to international wholesale hot spots, to local markets and online.

    With a long-standing and strong presence in all territories relevant for your business, including Europe, China, EMEA, North America, South America and Australia, our team is on hand to support.

    Our global guide provides further information on our approach, focus, experience and team.